Copywriter/ Scriptwriter
Position: Copywriter/ Scriptwriter
Location: Kanpur, Uttar Pradesh and Jaipur
Company: 4Fox Business Solutions Pvt. Ltd.
Company Overview
4Fox Business Solutions is a leading digital marketing and e-commerce growth partner, headquartered in Kanpur with a presence in Jaipur and Noida. As a certified Amazon SPN company, we are dedicated to helping businesses thrive in the digital landscape through innovative solutions and a team of committed professionals.
Role Overview
We are looking for a dynamic and innovative Creative Strategist + Scriptwriter to join our growing team. In this role, you will be responsible for generating compelling ad angles, crafting performance-driven scripts (UGC style, product demos, hooks), and analyzing the effectiveness of creatives to refine and enhance ideas. If you are a thinker, storyteller, and have an ad-focused mindset, we’d like to hear from you.
Key Responsibilities
- Research winning creatives and hooks in D2C niches using tools like Facebook, Youtube, Linkedin, Instagram etc.
- Write clear briefs and engaging scripts for video ads across the TOF/MOF/BOF funnel.
- Create ad copy for Meta Ads (headlines, CTAs, captions) to drive engagement and conversions.
- Collaborate with editors and UGC creators to bring your concepts and stories to life.
- Track ad creative performance and suggest weekly optimizations to enhance results.
- 1–2 years of experience in performance marketing or content writing.
- Solid understanding of paid ad funnels (TOF/MOF/BOF) and how to craft content for each stage.
- Strong storytelling and copywriting skills with an understanding of what drives results.
- Awareness of D2C brand tone and trends (such as fashion, beauty, wellness).
- Bonus: Experience creating content themselves, whether camera-facing or script-based.
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