GTM Scaling Leader Asia-Pacific, AutoMfg Global GTM & Scaling

June 6, 2025

Accountable for revenue growth of Line of Business (LoB) solutions that cater to Automotive and Industrial customers, this exciting role is at the literal forefront for executing on AWS's core strategy to expand into industry specific solutions and offerings.

Key job responsibilities
Do you have a passion for developing go-to-market strategies and executing campaigns that accelerate pipeline and revenue growth? As the Go-To-Market Lead and Scaling lead - Asia Pacific, you’ll be responsible for building GTM strategies, solution localization, mechanisms, and campaigns that help the AWS Industry Business Unit (IBU) and AWS Global Sales (AGS) accelerate Line of Business pipeline for the Automotive and Manufacturing industries.

The ideal candidate will have experience building and executing Line of Business sales plays through programmatic campaigns that integrate Sales, Marketing, and Partner Management.

You thrive on working in cross-functional teams. Your ability to analyze data, identify growth opportunities, and create commercially effective Campaigns makes you the critical 'last mile' for delivering on revenue growth. Being able to translate your skill sets into a fast-moving, data & metrics-biased, result-oriented Amazon culture is key to your success in the role. Finally, you will bring an entrepreneurial mindset with a bias for action and a love for experimentation.

Key job responsibilities
• Partner with local Amazon Specialist & Partner Organization (ASP), Industry Business Development, and AGS leaders to identify GTM priorities and develop commercial strategies that achieve pipeline and revenue goals.
• Lead the cross-functional engagement of ASP, Solutions, and Sales teams to identify local gaps in solutions portfolio, and to close those gaps by recruiting and launching local technology and consulting partners.
• Plan and execute targeted industry enablement in partnership with the World-Wide Field Enablement Industry Accreditation (WWFE) team. Provide data-driven, closed-loop feedback on areas for improvement and refresh content as needed.
• Activate enablement in the pipeline by owning outbound campaign to IBU and AGS field teams. Lead campaign development including creating campaign plans, target accounts lists, prospecting resources, sales motions, and campaign tracking dashboards. Coordinate campaign execution across partner, sales, marketing, enablement, and business development teams.
• Monitor campaign performance, analyze pipeline and partner data for gaps and opportunities, and facilitate business reviews with field leaders.

About the team
We are the Global GTM & Scaling Team in the Industry Solutions & Specialists (ISS) team, part to the AWS Automotive & Manufacturing Industry Business Unit (IBU). The ISS mission is to make Line of Business workloads a growth engine for ISS. The Global GTM & Scaling team owns GTM strategy and commercial mechanisms for driving programmatic scale across the Automotive and Manufacturing industries.

- 5+ years of developing, negotiating and executing business agreements experience
- 5+ years of professional or military experience
- Bachelor's degree
- Experience developing strategies that influence leadership decisions at the organizational level
- Experience managing programs across cross functional teams, building processes and coordinating release schedules

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